Media: September 2016
It was not too long ago when Kevin Matthews was the biggest star on the radio dial in Chicago. His fans were known as Kev Heads, his catch phrases were well known by everyone (āIs it wrong?ā), and his radio station, AM 1000, was an absolute juggernaut.
āIt was more than just a radio station,ā Kevin remembers correctly. āIt was this ball of culture.Ā People listened day and night. If you wanted to hear and know what was happening in Chicago you had to listen to AM 1000. We had Johnny B, Steve & Garry, Chet Coppock, and Howard Stern.Ā You name it. We carried the Chicago Bulls, with this new kid called Michael Jordan.Ā The ā85 Bears ā they were on this stationāall the time. There was so much happening in advertising, and the economy, and the birth of the internet and the ’80s, and it was this ball of energy. This volcano of talent and fun.Ā It was a perfect storm. Thatās what AM1000 was, it was a perfect storm that happens once in a lifetime.ā
It remains one of the highlights of Kevinās lifetime. And he has some very fond memories. āWe got kicked out of ten golf courses in ten years, ten golf outings,ā he says with a cackle. āIām most proud of that.Ā We did a concert with Mike Myers, Dana Carvey, and Ellen DeGeneres, and 65,000 people showed up at Grant Park. You know, from the Park West, to Alpine Valley, to Poplar Creek, we just did anything we wanted. Anything. And we did it with the audience. We all grew up together, we all had kids together. We did everything together.ā
After the demise of AM 1000, there were several attempts to re-create it (first on the Loop FM, and most recently at WCKG) by re-accumulating the talent, but the magic could never quite be replicated. Kevin worked at several stations in Chicago, before eventually moving back to his home state of Michigan and hosting mornings in Grand Rapids at WLAV. That was his final full-time radio stop.
His life has taken a few unexpected twists and turns in the years since then. āI was diagnosed with MS in 2008. Doctors thought it was a brain tumor at first.Ā If it was a brain tumor, I wouldnāt be having this conversation right now. But then, in 2011, I found this statue. God sent me to a dumpster (laughs). Iām serious, but I know that sounds odd. I was driving around, and I found a statue of the Virgin Mary. It was being thrown away, and it was broken in half. Her hands were missing, she was covered in garbage, but it really touched me.Ā Ā Because at the time, I felt broken just like her. People were throwing me out. I was really of no use to the radio industry anymore; I was just a piece of garbage, like her.
When I asked the clerk to negotiate a price, she recognized my voice, and gave me the statue to take home.ā That statue inspired Kevin to write his memoirs. The book is called Broken Mary, Journey of Hope (Beacon Publishing, 2016). The book and statue have become an inspiration for thousands of people. āWhen I first brought the statue home, we had people that wanted to completely paint her and replace her hands, and put her back together, and I said no.
She represented the broken, and weāre all broken ā everyone whoās reading this, weāre all broken.Ā But weāre also loved, by our creator. So itās amazing how this story and this statue of Mary are now literally touching thousands of lives from around the world.Ā People will take this statue inside hospice, or theyāll take this statue inside prisons.Ā Also the rosary plays a key part. I never said the rosary before, and now I narrate it and thereās a Broken Mary App and you can hear it for free 24/7, itās being downloaded ā in huge numbers in the Philippines, Asia, even in the Middle East. Itās amazing.ā
Kevin is still struggling with health problems, but his attitude has never been better. āYou know Iām really glad I wrote this book, so that when I am dead, people can really read it from my head to paper.Ā As far as the MS goes, I look at it this way.Ā Thereās somebody thatās got it much worse than I do. Iāve been blessed to get MS, in a way. I wouldnāt have met the people Iāve met. I wouldnāt have gone to that store and found the statue of the Virgin Mary by a dumpster. It was all meant to be.Ā And Iāve got so much more to be thankful for than to sit and wallow in pity.ā
One of the things he is most thankful for is the blessing of grandchildren. That has had a big impact on his life. āOh, thereās no question, because you know children are so innocent. And you know physically, Iām not able to do radio, Iām not able to drive long distances. I can walk, but Iāll never run or golf again, which is good for the game of golf. (Laughs)Ā You know, life, when it slows down, itās just beautiful.ā
Broken Mary, Journey of Hope isĀ available at amazon.com.
-Rick Kaempfer












Great article! I miss those days. Glad to hear Kev remains positive. #kevhead4life
Kevin, thank you for your thoughts and inspiration. I plan to buy your book, download the Mary app, smell more flowers, give more attention, have more patience, share more love, help others, forgive trespassers, and pray to God for Peace and Light. May you continue to set the good example!
Beautiful article. I know Kevin from the Loop days, and remember him fondly but never knew he had such depth of emotion and such a beautiful soul. His words, attitude and actions inspire. God bless you Kev.